An internet “troll” is a reference to an individual who’s only purpose in life seems to be to insult, rebuke, or just make non-nonsensical commentary. You can find these trolls in forums, in comment sections of blogs, Facebook comments etc. There is some belief that many are just people that have little to do with their time and others are just purposefully destructive – and – some are paid to be.
It is rumored that company’s hire trolls to visit the websites and publications of their competitors and try to publicly trash them in an effort to undermine their business efforts.
In some cases; trolling can be considered a form of harassment.
After Ryan make his “Death of the Web” video…
(you can read more about that here in the Digital Marketer Pro post where he talks about how there is a shift coming and what we can do about it.)
…the trolls came out to play and made their disagreement loudly known. So much so that Ryan made another video that addresses this controversy.